L'Oreal Serie Expert Absolut Repair Gold Shampoo is a professional resurfacing shampoo specially formulated for damaged and weakened hair. Infused with gold quinoa extract and protein, this luxurious shampoo gently cleanses while restoring strength, shine, and softness. The rich, creamy formula helps to repair hair fibres without weighing them down, leaving your hair instantly smoother and more manageable. Ideal for dry, chemically-treated, or heat-damaged hair, it delivers salon-quality results at home.

Key Benefits:

• Gently cleanses while repairing damaged hair fibres.
• Enriched with gold quinoa and protein to strengthen and protect hair.
• Enhances softness and smoothness without heaviness.
• Adds a healthy, radiant shine to dry or lifeless hair.
• Improves hair manageability and reduces breakage.
• Ideal for damaged, dry, or chemically-treated hair.

How to Use:

1. Apply to wet hair and lather evenly from roots to ends.
2. Massage gently into the scalp and hair for a few minutes.
3. Rinse thoroughly with lukewarm water.
4. For best results, follow with L'Oréal Serie Expert Absolut Repair Conditioner or Mask.
5. Use regularly as part of your haircare routine.

L'Oréal Serie Expert Vitamino Color Conditioner 200ml is a professional colour-protecting conditioner formulated to extend the life of colour-treated hair. Enriched with Resveratrol, a powerful antioxidant, this lightweight yet nourishing formula helps protect against colour fade, detangles effortlessly, and adds radiant shine. Hair feels soft, smooth, and vibrant after every use, with enhanced colour longevity and salon-fresh radiance.

🔍 Key Benefits:

• Protects and prolongs hair colour vibrancy.
• Enriched with Resveratrol to shield against environmental stress.
• Detangles and softens colour-treated hair.
• Adds a healthy shine without weighing hair down.
• Ideal for coloured, highlighted, or chemically treated hair.

How to Use:

1. Shampoo your hair using L'Oréal Vitamino Color Shampoo and rinse thoroughly.
2. Apply a small amount of conditioner to towel-dried hair, focusing on mid-lengths and ends.
3. Massage gently to distribute the product evenly.
4. Leave on for 2–3 minutes to allow the formula to work.
5. Rinse thoroughly with lukewarm water.

💡 For best results, use regularly with the full Vitamino Color range to preserve colour vibrancy and shine.

L'Oréal Serie Expert Blondifier Conditioner 200ml is a professional conditioner designed to revive and illuminate blonde and lightened hair. Enriched with Açaí Berry Extract, rich in antioxidants and nourishing polyphenols, it helps to smooth, detangle, and restore softness and shine to dull or damaged blonde tones. This lightweight formula enhances hair radiance while protecting against breakage and environmental stress.

🔍 Key Benefits:

• Revives dull, blonde, or lightened hair.
• Infused with Açaí Berry for antioxidant care.
• Enhances shine and boosts blonde radiance.
• Detangles and softens without weighing hair down.
• Ideal for natural, highlighted, or bleached blonde hair.
• Professional salon formula.

How to Use: 

1. Shampoo your hair first (preferably with L'Oréal Blondifier Shampoo) and rinse thoroughly.
2. Apply a small amount of the conditioner to towel-dried hair, focusing on the mid-lengths and ends.
3. Massage gently to distribute evenly.
4. Leave on for 2–3 minutes to allow the formula to nourish and smooth.
5. Rinse thoroughly with lukewarm water.

💡 Use regularly to maintain softness and radiance in blonde or lightened hair.

L'Oréal Serie Expert Vitamino Color A-OX Mask 200ml nourishes and protects colour-treated hair, enhancing vibrancy, softness, and long-lasting shine.

Benefits: 

• Protects and prolongs colour vibrancy.
• Deeply nourishes and hydrates colour-treated hair.
• Enriched with antioxidants: Resveratrol & Vitamin E (Tocopherol).
• Smoothens and adds a glossy, salon-finish shine.
• Ideal for coloured, highlighted, or chemically treated hair.
• Lightweight yet rich texture for weekly intensive care.

How to Use: 

1. Shampoo your hair with a colour-protect shampoo (like L'Oréal Vitamino Color Shampoo) and rinse thoroughly.
2. Towel-dry your hair to remove excess water.
3. Apply a small amount of the mask evenly through mid-lengths and ends.
4. Leave on for 3–5 minutes to allow the formula to penetrate and nourish.
5. Rinse thoroughly with lukewarm water.

💡 Use 1–2 times per week for best colour protection and deep conditioning.

L’Oréal Serie Expert Inforcer Conditioner is a strengthening and anti-breakage conditioner specially designed for fragile, brittle, or damaged hair. Infused with Vitamin B6 and Biotin, this professional formula helps reduce breakage, detangle effortlessly, and leave hair feeling soft, smooth, and more resilient. Ideal for daily use, it reinforces the hair fiber and promotes healthier-looking hair with continued use.

Benefits:

• Strengthens fragile and damaged hair.
• Enriched with Vitamin B6 + Biotin for anti-breakage care.
• Enhances hair resistance and elasticity.
• Smoothens and detangles without weighing hair down.
• Professional formula for salon-quality results at home.
• Ideal for regular, long-term use.

How to Use: 

1. Shampoo your hair first using the L'Oréal Serie Expert Inforcer Shampoo (for best results).
2. Apply a small amount of conditioner evenly through towel-dried mid-lengths and ends.
3. Massage gently into the hair, avoiding the scalp.
4. Leave on for 2–3 minutes to allow the strengthening ingredients to penetrate.
5. Rinse thoroughly with lukewarm water.

💡 Pro Tip: Use regularly along with the full Inforcer range for optimal strengthening and reduced breakage.

L'Oreal Serie Expert Blondifier Mask 500ml is a nourishing resurfacing hair mask specially designed for blonde and highlighted hair. Enriched with Açai Polyphenols, it deeply conditions, restores softness, and enhances the multidimensional shine of blonde tones. Ideal for reviving dull, dry, or damaged hair, this professional treatment helps strengthen and smooth the hair fibre for a radiant, luminous blonde finish.

• 🌟 Enhances blonde radiance – Boosts shine and luminosity in natural, coloured, or highlighted blonde hair.
• Deep nourishment – Intensely hydrates dry or damaged strands without weighing them down.
• 🍇 Enriched with Açai Polyphenols – Antioxidant-rich formula helps protect and repair hair fibres.
• ✨ Smooths and softens – Improves hair texture, leaving it silky and easy to manage.
• 💪 Strengthens hair – Helps reduce breakage and maintains healthy, resilient blonde tones.
• ♀️ Salon-quality care – Professional mask treatment to maintain colour vibrancy and hair health between appointments.

How to Use L'Oreal Serie Expert Blondifier Mask 500ml:

1. Shampoo hair with L'Oreal Blondifier Shampoo and rinse thoroughly.
2. Apply the mask evenly to towel-dried hair, focusing on mid-lengths and ends.
3. Leave on for 3–5 minutes to allow the nourishing ingredients to penetrate.
4. Rinse thoroughly with lukewarm water.
5. Use 1–2 times per week for best results and long-lasting shine.

Tip: Comb through during application for even distribution and enhanced smoothness.

L'Oreal Serie Expert Silver Shampoo 300ml is a professional purple shampoo designed to neutralise yellow and brassy tones in grey, white, or light blonde hair. Infused with violet micro-pigments and amino acids, it enhances hair's natural shine while nourishing the fiber for a silky, cool-toned finish. Ideal for maintaining salon-fresh color between visits.

Benefits: 

• Neutralises yellow and brassy tones in grey, white, and light blonde hair.
• Enhances cool, silver, and ash tones for a vibrant, refreshed colour.
• Enriched with violet micro-pigments for instant toning effect.
• Contains amino acids to strengthen and protect hair fibres.
• Gently cleanses without drying out the hair.
• Leaves hair soft, shiny, and manageable.
• Ideal for natural, coloured, or highlighted light hair shades.

How to Use:

1. Wet your hair thoroughly.
2. Apply a small amount of the shampoo to your scalp and lengths.
3. Massage gently to work into a rich lather.
4. Leave on for 1–5 minutes, depending on desired neutralisation.
5. Rinse thoroughly.
6. Use 1–2 times per week to maintain cool tones and avoid over-toning.

Tip: Use gloves to prevent staining and follow with a conditioner or mask for extra softness.

Technology is enriched with magnesium in combination with a deep purple anti-yellowing agent. 

Recommended for: Grey, white, light blonde, or highlighted hair.

Protect and perfect your colour-treated hair with L'Oréal Serie Expert Vitamino Color 10 in 1 Perfecting Spray 190ml. This multi-benefit leave-in spray delivers 10 essential benefits in one easy step, including heat protection, frizz control, enhanced shine, detangling, and improved colour vibrancy. Enriched with resveratrol and panthenol, it helps shield hair from external aggressors while keeping it soft, smooth, and radiant. Ideal for all coloured hair types, this lightweight formula ensures salon-quality results with every use.

✅ Top 10 Benefits of Using the product:

1. Heat Protection – Shields hair from heat damage caused by styling tools.
2. Shine Enhancement – Boosts natural shine for radiant, glossy hair.
3. Frizz Control – Tames flyaways and smooths frizz for a polished finish.
4. Detangling – Makes combing easier and reduces breakage.
5. Colour Protection – Helps maintain colour vibrancy and longevity.
6. Hydration – Moisturises and nourishes dry, colour-treated hair.
7. Softness – Leaves hair feeling silky and smooth to the touch.
8. Easier Blow-Drying – Speeds up drying time and enhances manageability.
9. Hair Fibre Resurfacing – Helps improve hair texture and reduces damage signs.
10. Improved Hair Manageability – Makes styling easier and hair more manageable daily.

💧 How to Use:

1. Shake well before each use.
2. Apply to clean, towel-dried hair — spray evenly from mid-lengths to ends.
3. Do not rinse out.
4. Style as desired — blow-dry, air-dry, or use heat tools.
5. Can also be used on dry hair before styling for extra protection and shine.

💡 Tips:

• Use before heat styling to protect and enhance results.
• Ideal for daily use on colour-treated hair to maintain vibrancy and manageability.