Africa's Best Organics No-Lye Olive Oil Conditioning Relaxer System is fortified and enriched with extra virgin olive oil. Organics by Africa's Best goes beyond relaxing by reaching a higher level of conditioning and moisturizing. Formulated with the age-old properties of extra virgin olive oil, Organics by Africa's Best helps repair, rebuild, and restore your hair, while giving it strength, shine, and softness. The ultimate in healthy, relaxed hair! With Organic Olive Oil Conditioning, you'll experience soft, silky, straight hair, as never before. Kit contains all you need for beautifully relaxed hair.

The kit includes Organic Conditioning No-Lye Relaxer,  Activator, Organic Conditioning Neutralizing Shampoo, Hair Mayonnaise, Extra Virgin Olive Oil Cream Moisturizer, and gloves.

• For silky soft, healthy straight hair.
• Formulated with extra virgin olive oil.
• Professional formula.

✅ Benefici:

• Rinforza e ripara i capelli secchi, danneggiati o trattati chimicamente
• Arricchita con olio d’oliva, proteine d’uovo ed estratti vegetali per una nutrizione intensa
• Aiuta a ridurre la rottura e migliora la struttura dei capelli
• Fornisce idratazione, morbidezza e lucentezza
• Adatta a tutti i tipi di capelli, inclusi capelli naturali, colorati o ricci
• Districa i capelli e controlla il crespo
• Favorisce la crescita di capelli sani
• Ideale come maschera proteica intensiva per la cura settimanale

✅ Modo d’uso:

1. Applicare generosamente su capelli puliti e tamponati.
2. Massaggiare delicatamente dalle radici alle punte per una copertura uniforme.
3. Coprire con una cuffia di plastica e lasciare in posa 10–15 minuti.
4. Per un trattamento più intenso, utilizzare phon o cuffia termica.
5. Risciacquare abbondantemente con acqua tiepida e pettinare come di consueto.
6. Utilizzare una volta a settimana o secondo necessità per capelli nutriti e riparati.

DevaCurl Plumping Primer Gelee 5oz. Previously B'Leave-In, now Plumping Primer.

Want plumper curls? Plumping Primer! A lightweight, curl-boosting gelée with a blend of wheat protein, lemongrass, and chamomile gives you the fullness, moisture, and shine your curls are craving.

While it is lightly moisturizing, Plumping Primer is not a conditioner. It is a styling product designed to plump up curls.

Plumping Primer provides more moisture and shine for plumped curls. Wave Maker helps provide consistent, defined waves with frizz control. Frizz Free Volumizing Foam provides more volume and body with frizz control and definition.

Plumping Primer has a lemongrass scent that is herbaceous and refreshing.

How to use:

Have you heard? Your styling products should live in the shower! Apply to freshly cleansed curls for a fullness infusion.

Everything your curls need, and nothing they don't. Because we know curls.

• Sulfate-Free.
• Paraben-Free.
• Silicone-Free.
• Cruelty-Free.

DevaCurl CurlBond Re-Coiling Mild Lather Cleanser – 355ml

Repair, Re-Coil & Refresh Curls with Gentle Cleansing.

Restore the bounce and strength of your curls with DevaCurl CurlBond Re-Coiling Mild Lather Cleanser. Designed for all curl types—from waves to coils—this gentle, sulfate-free formula cleanses without stripping moisture, while helping to repair damaged hair bonds, reduce breakage, and re-coil your natural curl pattern.

Infused with CurlBond Complex, this cleanser helps reinforce hair’s internal structure, making it ideal for chemically treated, heat-damaged, or color-processed curls. The mild lather rinses clean, leaving curls soft, shiny, and beautifully defined.

Key Benefits:

• Gently cleanses without drying.
• Repairs and strengthens damaged curls.
• Helps re-coil and define natural texture.
• Reduces breakage and split ends.
• Safe for color-treated and chemically processed hair.
• Free from sulfates, parabens, and silicones.

Key Ingredients:

• CurlBond Complex – Reinforces broken hair bonds.
• Plant-Based Emollients – Soften and hydrate.
• Protein-Infused Actives – Help rebuild curl strength.

How to Use: Use the “scrub in/scrub out” method: apply to scalp and scrub in with fingertips. Scrub out while rinsing thoroughly. Follow with CurlBond™ Re-Coiling Cream Conditioner. For a deeper cleanse, use Buildup Buster.

It is OK to use every day and will not cause any brittleness or breakage. The amino acids in the formula only fill in the damaged part of the cuticle, not the healthy parts, so it won't cause buildup on the hair.

CurlBond™ Re-Coiling Mild Lather Cleanser is formulated with our CurlBond™ Complex to repair from the inside out. It contains Succinic Acid, Lysine, and Arginine as well as Naturally Derived Guar.

Cozy Getaway Fragrance
A warm, tropical scent that starts with notes of Coconut Water, Casaba Melon (a blend of honeydew and cantaloupe), Gardenia Petals, and Bitter Orange and finishes with Warm Amber and Vanilla Bean.

DevaCurl Low-Poo Delight Mild Lather Cleanser 12oz – Lightweight Hydration for Wavy Hair

Bring your waves to life with DevaCurl Low-Poo Delight Mild Lather Cleanser 12oz, a gentle yet effective shampoo designed specifically for wavy hair. This low-lather formula cleanses without stripping moisture, leaving your hair soft, defined, and full of bounce. Infused with rice protein, lotus flower, and chia-flaxseed extract, it helps maintain natural shine while enhancing volume and texture.

Perfect for those seeking a sulfate-free, lightweight, and refreshing cleanse, DevaCurl Low-Poo Delight removes build-up and impurities while keeping your curls healthy and hydrated. Enjoy fresh, frizz-free waves that look effortless and feel clean — every wash day.

Key Features:

• Mild Lather Formula: Gently cleanses without harsh sulfates or stripping oils.
• Lightweight Hydration: Keeps wavy hair soft and bouncy, not weighed down.
• Curl-Friendly Ingredients: Rice protein boosts body, while lotus flower adds shine.
• Frizz Control: Helps smooth cuticles and reduce frizz for a polished finish.
• Sulphate, Silicone & Paraben-Free: Clean formula for healthy, defined waves.
• Fresh Scent: A light, refreshing fragrance that leaves hair smelling amazing.

How to Use:

1. Wet hair thoroughly.
2. Apply a small amount of DevaCurl Low-Poo Delight to your scalp.
3. Gently massage in circular motions to activate a mild lather.
4. Rinse completely and follow with DevaCurl One Condition Delight for best results.

Expert Tips:

• For extra volume, flip your hair upside down while massaging your scalp.
• Use cold water for your final rinse to lock in shine and reduce frizz.
• Alternate with DevaCurl Buildup Buster once a week for deep cleansing.
• Finish your routine with a DevaCurl diffuser for defined, touchable waves.

Rivela la bellezza naturale dei tuoi ricci con la DevaCurl Melt Into Moisture Matcha Mask 236 ml, una maschera idratante profonda arricchita con burro di matcha, olio di mandorle dolci ed estratto di barbabietola. Questa formula innovativa dona idratazione intensa, ammorbidisce la fibra capillare e riduce l’effetto crespo, lasciando i ricci definiti, elastici e luminosi. Perfetta per capelli ricci, mossi o crespi, la maschera è senza solfati, senza siliconi, senza parabeni e senza glutine ed è completamente cruelty-free – ideale per una cura dei capelli naturale ed efficace.

Caratteristiche principali

• Idratazione profonda: nutre i capelli secchi grazie al burro di matcha e all’olio di mandorle dolci.
• Controllo del crespo: riduce i frisottis e migliora l’elasticità dei ricci.
• Ricci morbidi e definiti: lascia i capelli setosi, elastici e facili da gestire.
• Formula pulita: priva di solfati, siliconi, parabeni e glutine, 100% cruelty-free.
• Per tutti i tipi di ricci: adatta a capelli ricci, mossi o molto crespi.
• Formato pratico: 236 ml / 8 oz – ideale per un trattamento settimanale.

 Come si usa

1. Dopo lo shampoo, applicare generosamente la maschera sui capelli umidi.
2. Distribuire uniformemente con le dita o con un pettine a denti larghi.
3. Lasciare agire per 15–20 minuti. Per un trattamento più intensivo, coprire con una cuffia e applicare calore delicato.
4. Sciacquare accuratamente e procedere con lo styling abituale.
5. Utilizzare 1–2 volte a settimana per mantenere i ricci idratati, morbidi e senza crespo.

• Enhances body
• Adds silky softness and more shimmering shine. 
• Contains special conditioner
• Hair Straightener

How to Use:

• Warning: Follow instructions carefully to avoid skin and scalp burns, hair loss, and eye injury. 
• Contains Alkali. 
• Avoid contact with the eyes. 
• Causes blindness.
• Wear gloves while using the product. 
• DO NOT use on an injured or irritated scalp. 
• DO NOT use on bleached hair or permanently coloured hair that is breaking, splitting or otherwise damaged.  
• For touch-up, texturize only the new growth as described in the instructions.  
• If the relaxer causes skin or scalp irritation, rinse immediately and wash with neutralizing shampoo supplied in the kit.  If irritation persists or if hair loss occurs, consult a physician.  
• DO NOT use on hair that has been permanently waved. 
• Keep away from the eyes and mouth.  If the product gets into the eyes or mouth, rinse immediately with water and consult a physician  
• KEEP OUT OF REACH OF CHILDREN.

Luster's Pink Short Looks Gel’n defines and holds short styles. Perfect for waves, fades, and curls with long-lasting shine and frizz control.Naturally Curly or Wavy style. Make your curls and waves healthier, softer, and never frizzy or sticky.

• Fights frizz.
• Instantly moisturises and conditions without buildup, tackiness, and flaking.
• Boosts shine and softness.
• Enriched with Vitamin B5.

How to Use: Squeeze Gel ‘N into the palm of your hand, rub within both palms, and distribute evenly onto hair. Adjust the amount used according to hair length and thickness. Proceed to define & style coils, coils, or waves by preferred method.